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Thursday, July 3, 2014

Starbucks vs Dunkin Donuts

I know this is totally random but I was pondering while driving past yet another Dunkin' Donuts being constructed and I realized what the difference between these two coffee giants truly is. 

They both have

Good coffee
Good baked stuff
Good non-coffee beverage selections

But there is something Starbucks has that Dunkin' does not and, in my opinion, never will. 

Has anyone ever thought, hey, I'm going to Dunkin to sit, relax, get some work done, meet some friends?  Probably not. But why?

1. Layout. Take a look at the floor layouts the next time you visit either. Every DD I've ever visited were perfectly rectangular. A counter on one side, tables  on the other. Set up fore one thing. Move customers through the ordering process as quickly as possible. Are there windows by the tables? Probably not. Now look at a Starbucks. They are usually more square with tables around the perimeter and in the center. Sure, they have flow in mind but they also have atmosphere in mind. The tables are most likely beside large windows. They probably have a community board on the wall somewhere. And there is most likely artwork hanging on the wall that doesn't have anything to do with marketing their own products.

2. Customer service. The majority of Starbucks employees are on their 'A' game every time you walk in the door. If you go there enough they probably know you by your first name. Can the same be said for DD? I don't think so. At least, not in my personal experience. I imagine the training to be a Starbucks barista is rather focused. Cookie cutter? Yes. But consistent. I would guess that DD training is more store specific and less formal. 

I am speculating however I believe that each Dunkin' Donuts is individually owned and operated which could explain the difference from store to store when it comes to customer service. Perhaps training unification across all stores would be helpful.

Anyway, that's all for my random coffeehouse post that I'm writing on my phone using the Blogger app for the first time.

What do you think? Did I get it right or am I wrong?

Thursday, May 29, 2014

June short story contest-Zombie me!

As part of the lead-up to the October launch of Evasion, book 2 of The Never Chronicles, I will be hosting a writing contest each month.  

Contest category:  Fiction
Type:  Short Story
Deadline:   June 30, 2014
Entry fee: $0.00 (FREE!)

Word count Maximum: 500

​First place: Two signed copies of Exiled and a digital copy of Tristis Manor 
Second place: One signed copy of Exiled and a digital copy of Tristis Manor
Third place: a digital copy of Tristis Manor

Prompt: Write a story that centers around a zombie, zombies or the zombie apocalypse.  That's it. Seriously.

​PLEASE read the contest rules HERE I STRONGLY RECOMMEND reading the scoring rubric (found in the contest rules). It will tell you exactly how each submission will be scored.

Tweet: I'm entering the zombie short story contest! @JRWagner2 #TheNeverChronicles #writingcontest

~In the book world, word of mouth is king~

Wednesday, May 28, 2014

Evasion, book two of The Never Chronicles release date and promotions.

 young adult, fantasy, fiction, the never chronicles, j.r. wagner, fantasy novel, book, bestseller

It's official!

Evasion, the second book in The Never Chronicles series will release on October 28th of this year.

There will be an exclusive launch party (with a cool, Halloween tie-in) location and details forthcoming.

Starting in June, I will be hosting one writing contest each month leading up to the launch in October.  The prizes should be quite cool.  Look for a blog post this week regarding the June contest details.

Blog post with details can be found HERE

There will also be giveaways each month beginning in June and running through the release date. 

TheNeverChronicles.com is currently undergoing a facelift.  The new look and functionality release will available soon.

The Evasion cover reveal will come early August.  I am very excited about this cover (designed by the super-talented Todd Berkhammer) and can't wait to hear what everyone thinks.  If you would like to be part of the cover reveal, send me an email.  JRW@theneverchronicles.com

Book one, Exiled as well as Tristis Manor will be running at special sale prices during the June-November promotional period.

Thank you for your continued support.  I truly appreciate it.

Tweet: Evasion, book 2 of The Never Chronicles is coming out October 28th. @JRWagner2 Can't wait! #TheNeverChronicles

~In the book world, word of mouth is king~

The Never Chronicles, YA, Young Adult, social issues, novel, book, abuse

A tale of perseverance, strength and redemption.

the never chronicles, j.r. wagner, ya fantasy novel, fiction, exiled

Tuesday, May 27, 2014

Customizing the columns for Scrivener in the outliner view


Can you tell I'm obsessed with Scrivener yet?

First, THIS is the outliner view.

You get to it by clicking on the far right 'Group Mode'

What good is outliner view?


Think of it like the corkboard view on steroids.  Not only does it show each chapter synopsis, you can create labels, update status', look at your word counts per chapter as well as add custom columns.

Here is how to add custom columns:

Click on the Custom Meta-Data button at the bottom right of the inspector

This will bring up the Custom Meta-Data in the inspector.  To add or change fields, click on the settings button and select 'Edit Custom Meta-Data settings.

The Meta-Data Settings menu will pop up.

Here you can add custom columns in the outliner by clicking the +, giving it a new title and selecting if you want to wrap the text or color the text.  

When you are finished adding columns, click OK and viola, they will show up in the inspector.

You will need to fill in the information for it to show up in the outliner.

That's it.  You now have custom columns and can, at a glance, view important information about every chapter you've written.  Good stuff!

Do you have any custom columns you use consistently?  If so, please share!

Monday, May 19, 2014

The top five zombie movies/TV shows/ Video games

If you've been following my blog, you know I have a thing for Zombies...the apocalypse...the end of times, so the only surprise should be that I've waited this long to create my top five list.




Believe it or not, the characters are intriguing in Zombieland.  Each has his or her own set or neuroses that help get them through the post-apocalyptic world in which they're trying to survive. The humorous take on what is often a serious and scary genre makes this movie one worth watching.


Resident Evil -the video game

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I may be dating myself...but when the original Resident Evil game came out, it scared the crap out of me.  I love the premise of everything taking place inside a mansion -it keeps the action (and terror) close and intimate.  I remember the sound being awesome for this game.  You could hear everything -footsteps, spent bullet casings hitting the ground, the tearing of flesh.  I haven't played any of the more recent versions of RE but I have watched the movies, which just don't have the same impact as the game.  The only downside now would be, I'm sure, the graphics are most likely way behind the times. 


World War Z


World War Z was first a successful book by Max Brooks. The story goes, Brad Pitt fell in love with the story and single-handedly got the film produced.  I wasn't thrilled with the book to be honest.  The premise was great but I had a hard time identifying with the characters.  Some were interesting but others were rather bland.  What the writers, Matthew Michael Carnahan, Drew Goddard, Damon Lindelof (hey! he was a Lost writer) and J. Michael Straczynski did was narrow the focus to one man (Played by Pitt) giving the viewers a character they could identify with and follow throughout the story rather than jumping from perspective to perspective like the book. 



The Walking Dead


There is a reason why The Walking Dead is TV's top-rated show among adults 18-49 and averages 10.2 million viewers per episode.  IT ISN"T THE ZOMBIES!  It's the compelling characters.  Every great character has a great story.  The Walking Dead's large cast of characters is no exception.  Many people pass judgement far too quickly on a show thought to be nothing but gore and violence when, in reality, it is a character driven masterpiece.  I personally can't get enough of The Walking Dead and cannot wait until it starts up again.

For more stats on The Walking Dead ratings, check out THIS ARTICLE from The Hollywood Reporter.


28 days later


Forget characterization.  This is the straight-up scariest zombie flick of all time.  It takes place in London after the zombie apocalypse.  Main character wakes up in a hospital (very similar to Rick from The Walking Dead) and everything has gone to hell.  The Zombies are scary -the run...no, they sprint and to top it all off, there is an element of human evil as well.  Turn off the lights for this one and keep an extra pair of underwear handy...it's that scary.

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